Customer relationship management is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

Group Multiple have worked on CRM by taking the following steps:

• Sales force automation
• Implementation of secondary sales software
• Sales tracking
• Digitization of Supply chain
• Customer support
• Team task dashboards
• Customer engagement
• Online presence management

The company’s major focus has always been to focus on IMTs and key accounts with respect to sales. We invest in these accounts and gain maximum returns by spending intelligently.